How BMW’s new annual fee for Apple CarPlay could define the IoT

How BMW’s new annual fee for Apple CarPlay could define the IoT

Apple calls CarPlay “the ultimate co-pilot.” BMW calls it the “smart and fast way to conveniently use your iPhone features while in your car. … You can control your iPhone and use apps with the touchscreen display, the iDrive Controller or voice commands.”

However you describe it, though, Apple’s CarPlay system suddenly finds itself in the center of what could be a defining conversation about the future of the internet of things (IoT).

You see, the German luxury carmaker’s plans to charge $80 a year to access CarPlay have suddenly become the talk of the internet, from tech blogs to car sites. The hue and cry makes CarPlay the perfect illustration of the promise—and the pitfalls—of the IoT.

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