Wi-Fi use has dropped in the United States. The reason: Consumers are shifting to cellular mobile networks that are providing new, unlimited data bundles. That’s according to mobile network performance analyst OpenSignal.
The testing-firm, which publishes an annual Wi-Fi-versus-mobile crowdsourced study, says consumers are taking advantage of unlimited data plans being offered by the major mobile network operators (MNOs) in the U.S. No longer are folks worrying about generating large bills using mobile data for media or having to work around limited, included-data buckets.
“Users are likely becoming more confident about consuming data over cellular networks,” writes Peter Boyland in a blog post on OpenSignal’s website.