Porsche tries selling its cars online in the US

Porsche tries selling its cars online in the US

You can walk though the process on dealers’ websites on desktops and mobile devices. To no one’s surprise, Porsche is considering expanding access if the pilot proves successful. It’s launching a comparable program in Germany at the same time.

This isn’t quite as far-reaching as Tesla. The EV builder lets you custom-order cars, and will deliver to your home if you’re too far from one of its service centers. Its strategy primarily revolves around online sales where Porsche is still tied to the dealership model. This is still better than having to endure pressure from sales reps during an in-person visit, though, and it makes sense if Porsche is going to position the Taycan and future EVs as Tesla alternatives — the shopping experience will be that much closer.

div#stuning-header .dfd-stuning-header-bg-container {background-image: url(https://safevoip.co.uk/wp-content/uploads/2017/04/slider.jpg);background-size: initial;background-position: top center;background-attachment: initial;background-repeat: no-repeat;}#stuning-header div.page-title-inner {min-height: 650px;}